It means we fish, we source, and we stand behind every piece we sell. Everything we offer comes directly from Alaska’s small-boat fleet — never farmed, always 100% wild.
This is the same fish we bring home to feed our own family, and it’s sourced from fishermen and processors who share our respect for Alaska’s wild resources. Some we know personally, others we’ve come to trust through years of working within Alaska’s close-knit fishing community — people who fish on a small scale, handle their catch with care, and take pride in their craft.
When you buy from Hook Point, you’re supporting a community of independent fishermen and families who make their living responsibly from the same waters we do.