Rockfish

We’re a small-scale, family-run fishery based on the northwest side of Kodiak Island. We catch a good amount of our salmon and curate the rest from other small-boat fishermen and trusted processors across Alaska.

It means we fish, we source, and we stand behind every piece we sell. Everything we offer comes directly from Alaska’s small-boat fleet — never farmed, always 100% wild. This is the same fish we bring home to feed our own family, and it’s sourced from fishermen and processors who share our respect for Alaska’s wild resources. Some we know personally, others we’ve come to trust through years of working within Alaska’s close-knit fishing community — people who fish on a small scale, handle their catch with care, and take pride in their craft. When you buy from Hook Point, you’re supporting a community of independent fishermen and families who make their living responsibly from the same waters we do.

Yes — 100% wild-caught, Alaskan, and sustainably harvested. Always.

We ship anywhere in the contiguous United States. Unfortunately, we can’t ship to Alaska, Hawaii, or P.O. boxes right now.

Frozen seafood and shelf-stable items (like pet treats) ship separately to make sure everything arrives in perfect condition. Frozen seafood ships with dry ice and compostable insulation, keeping everything cold and safe in transit. Frozen orders go out Monday/Tuesday to avoid weekend delays. At checkout, you’ll see a shipping breakdown for each part of your order — and if your items qualify for free or discounted shipping, that’ll show automatically.

Most frozen orders arrive within 1–2 days via UPS Ground. Shelf-stable products usually arrive in 2–4 business days.

Yes! All orders over $150 ship free. For orders below that: Non-frozen items ship for $6 Frozen items ship for $35 per order Shipping frozen seafood typically requires 2-day air delivery and insulated packaging with dry ice to ensure your fish arrives in perfect condition. These materials and expedited transit are significantly more expensive than standard shipping, but they’re essential to maintaining quality and food safety from our hands to yours.

Most fillets are individually vacuum-sealed 6–8 oz portions — perfect for one hearty meal or two lighter servings. Each individual product will have details on the respective product pages.

Not exactly — and that’s intentional. Our fish are wild-caught and vary in size and shape, and many of our portions are hand-cut, not machine-trimmed. You may see slight variation between pieces, but you’ll always receive the full weight you paid for, carefully portioned, packed, and labeled.

Box weights reflect net weight, not piece count. A 5 lb or 10 lb box equals the total weight fish inside, but the number of portions may vary slightly since each hand-cut piece can weigh a bit more or less than 8 oz. In other words — you might get fewer pieces if they’re on the larger side, or more if they’re smaller, but your box will always meet or exceed the total weight listed.